Nadee Guy – How to write your own successful Email Marketing Strategy
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Description
Nadee Guy – How to write your own successful Email Marketing Strategy
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Get Nadee Guy – How to write your own successful Email Marketing Strategy at bestoftrader.com
Description
Use industry best practices to create, manage & continually improve a strategy to get the best from your emailmarketing
* Lectures 18
Learn about the capabilities and opportunities of Email Marketing for business, and how to start (or build on) an email program with solid foundations, enabling you to move into more complex and advanced email marketing practices.
*Learn about the levels of complexity within Email Marketing and how to progress through them.
*Refine your email objectives and learn how to measure your success.
*Understand the impact of Deliverability and the basics of getting it right – ie, avoiding the Spam/ Junk folder!
*Uncover how to acquire new subscribers and engage them from the very beginning.
*Hear about the important features to include in your design and be inspired by great-looking examples!
*Beat the overwhelm, by taking a step-by-step approach to setting up a comprehensive, solid email marketing plan.
*Download my worksheets and guides to help you walk through your own strategy.
*VIDEO 1: An Introduction
*VIDEO 2: The effectiveness of email
*VIDEO 3: From Basic to Advanced – an explanation of the levels within Email Marketing
*VIDEO 4: Setting your objectives
*WORKSHEET: Set your own objectives
*VIDEO 5: Deliverability – getting your email into the inbox
*VIDEO 6: Creating your Email Marketing Calendar planner
*VIDEO 7: Data – the lifeblood of your email program
*VIDEO 8: Growing your subscriber list
*VIDEO 9: Email Design – the fundamentals plus some inspiration
*VIDEO 10: Welcome your New Subscribers
*WRITTEN LECTURE: Promotional Emails
*VIDEO 11: What metrics should you measure?
*VIDEO 12: How do you know if you’re successful?
*VIDEO 13: Where to next?
*VIDEO 14: Keeping your subscribers interested
*VIDEO 15: Data enrichment – how to add more useful data
*VIDEO 16: Wrap Up
Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.