Proposals Made Simple By Koula Callahan

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Proposals Made Simple

Taught by Koula Callahan

Introduction : Why your proposal is costing you the deal

You’re losing out on revenue because your proposal doesn’t show the value you deliver. This course helps you create a 7-part proposal that will increase your conversion rate and win more deals for your business.

Introduction 

• 01 Why your proposal is costing you the deal

Module 1

• 01 Start with the problem (not your story)
• 02 Examples: The Hook
• Assessment: Module 1

Module 2 

• 01 Position your product as the medicine for the pain
• 02 Examples: Your Solution
• Assessment: Module 2

Module 3

• 01 Eliminate confusion by providing a clear path forward
• 02 Examples: The Plan
• Assessment: Module 3

Module 4

• 01 Position the price as an investment, not a spend
• 02 Examples: The Price
• Assessment: Module 4

Module 5

• 01 Now it’s time to tell your story
• 02 Examples: The Guide
• Assessment: Module 5

Module 6

• 01 It’s time to close the deal
• 02 Examples: The Call to Action
• Assessment: Module 6

Module 7

• 01 Write your cover letter last
• 02 Examples: The Cover Letter
• Assessment: Module 7

Outro

• 01 Why it matters to have a great proposal

Proposals Made Simple By Koula Callahan, what is it included (Content proof: Watch here!):

• 0. Introduction
• MODULE 1
• MODULE 2
• MODULE 3
• MODULE 4
• MODULE 5
• MODULE 6
• MODULE 7
• Resource
• 0. Proof
• 8. Why it matters to have a great proposal