John B. Guerard – Corporate Financial Policy and R&D Management

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John B. Guerard – Corporate Financial Policy and R&D Management

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Research and development (R&D) expenditures can be difficult to justify, even more so in an environment that combines increased competition and stockholder pressure with continually tightening financial margins. The Second Edition of Corporate Financial Policy and R&D Management examines the vital connections between R&D management and corporate financial policy, and provides important insights on how firms can effectively allocate resources while continuing to meet the R&D requirements of a competitive marketplace.

Strategic decision makers of a firm seek to allocate resources in accordance with a seemingly incompatible set of objectives, attempting to manage dividends, capital expenditures, and R&D activities while minimizing reliance on external funding to generate future profits. Corporate Financial Policy and R&D Management, Second Edition provides CIOs, COOs, financiers, and financial managers with:

• Revised and expanded material on the relationship among financial policies, analyses, and forecasts in creating efficient portfolios and enhancing stockholder wealth
• An econometric model that analyzes and verifies the interdependency among decisions concerning R&D, investment, dividends, and new debt financing
• Comparisons of the risk/return trade-off in the market performance of R&D intensive stocks, such as Johnson & Johnson, IBM, and DuPont
• Techniques for constructing a socially responsible portfolio with efficiency characteristics that are virtually identical to those of an unscreened portfolio
• A CD-ROM containing case studies along with interactive tools?invaluable as an independent study aid

Corporate Financial Policy and R&D Management, Second Edition offers an up-to-date and one-of-a-kind perspective on current corporate R&D management and financial policy. Drawing on U.S. corporate results over the past three-plus decades, it offers a framework for the evaluation of earnings forecasting and R&D expenditure?and makes a convincing case for the statistically significant relationship between R&D investments and stockholder wealth creation.

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