Description

Blackspectacles – Architecture Software Crash Course

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Description

In this course Jorge Berrero from Gensler will show you how to utilize the most popular architectural software on the market, including Revit, AutoCAD, 3ds Max Design, Sketchup, Rhino, and Grasshopper, highlighting their strengths and demonstrating when and why you would want to use each one.
First you will learn the basic modeling tools used in these different software to create terrain, floor slabs and outlines, the basic house structure, and how to create curtain walls. Then, you will learn how to utilize plug-ins such as Grasshopper, how to use displacement maps to bring in images to your project, and how to share projects between different software. Finally you will learn the basics of creating a rendering and when to use Photoshop versus Illustrator.

Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.